Automate Online
Person reviewing a purchase on a laptop in a quiet workspace

Engagement

Commerce conversion funnel review

A full-path audit of browse-to-paid conversion inside your commerce application, with a prioritized findings brief.

For
Product owners and growth leads of commerce apps
Typical timing
10–15 business days typical
Fees
From ₩2,800,000 per engagement

Who it is for

Teams running a commerce application—marketplace, brand storefront, or B2B reorder portal—who see healthy traffic but uneven paid-order completion. Stakeholders usually include a product owner, a growth or CRM lead, and someone who can grant staging access.

Result you receive

A written funnel findings brief that maps each major step of the purchase path, names measurable friction, and ranks repairs by expected lift versus engineering effort. You also get a live readout call to walk decisions with your team.

Scope included

  • Intake workshop covering business goals, payment partners, and known drop-off guesses
  • Guided purchase sessions on mobile and desktop builds you designate
  • Event and session review for listing → cart → checkout → confirmation
  • Written brief with path diagrams, evidence notes, and a ranked repair backlog
  • One readout call (up to 90 minutes) and five business days of clarifying email

Scope excluded

  • Implementation of UI or payment-provider changes
  • Ongoing A/B test operation or media buying
  • Legal advice on payment or consumer regulation
  • Access to or operation of paid analytics vendors beyond read-only review of exports you provide

Provider and delivery

Conducted by Automate Online analysts based in Yangpyeong, Gyeonggi-do. Delivery is remote with optional on-site observation in the Seoul capital region by arrangement. Working language for briefs is English; Korean-language stakeholder calls can be arranged when needed.

Process and timeline

  1. Access & goals (days 1–2): credentials, sample SKUs, success metrics.
  2. Path observation (days 3–8): live purchases, session review, edge cases (guest vs account, coupons, multi-shipment).
  3. Synthesis (days 9–12): findings brief drafted and internally checked.
  4. Readout (days 13–15): decision call and backlog handoff.

Exact duration depends on environment readiness and how many locales or storefront variants you include.

Preparation

Provide staging (preferred) or production accounts, a short list of representative SKUs, current conversion definitions, and any prior research. Pause major checkout releases during the observation window when possible.

Pricing basis

Quoted per engagement from ₩2,800,000, adjusted for number of storefront variants, locales, and payment rails. A deposit secures the start date; see the Fees and Refunds pages.

Next step

Request a funnel review with a short note about your commerce application and the step you most distrust. We reply within one business day (KST).

Ready to discuss this engagement?

Tell us about your commerce application and the step that worries you most.

Request a review